Thursday February 16, 2012

JAPAN NEWS AND DISCUSSION

Soon-to-be Panasonic scraps National Japan brand

Business Sep. 16, 2008 - 02:31PM JST ( 7 )

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7 Comments

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rajakumarSep. 16, 2008 - 08:59PM JST

National/panasonic to just Panasonic branding. Good move matsushita.
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JeffLeeSep. 16, 2008 - 09:12PM JST

I'll miss the old National brand. It had a quaint Stalinist ring to it.
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BettingSep. 16, 2008 - 09:55PM JST

I hate to see old brand names disappear, makes me feel very sad.
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BeelzebubSep. 16, 2008 - 10:43PM JST

Rival companies will continue to refer to it as "Maneshita," due to its propensity to speedily come up with imitations.
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kaminarikeizaiSep. 16, 2008 - 10:51PM JST

Conservative marketing style, that’s why Panasonic failed in the market. Why these people hate “National” brand name. I will also miss the old National brand.

Without a proper survey in the market, they are going to remove “National” brand name. Panasonic will again suffer in the Non-Japanese market with its new brand name.
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usaexpatSep. 17, 2008 - 12:00AM JST

I too liked the National brand I think Matsushita is making a mistake as the Panasonic brand doesn't really have any currency here or in places like the US
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cocka2Sep. 17, 2008 - 03:51PM JST

It is a great pity that the National brand is to be 'retired'. I have fond memories from the early to mid-1960s of the invasion of Japanese transistor radios into Australia, an invasion spearheaded by National, Sanyo, and to a lesser extent Sony (also Toshiba, Sharp, Hitachi, NEC, AIWA, Crown, Silver, Standard, Japan Victor Co., even a Yashica ([I had one]). I will miss the big N and the red lightning bolts and the National word. The electric fan in my air-conditioned office is an early 1970s National (Made in Japan) and it is still pressed into service when the air-con fails. Those days certainly seemed to be 'simpler'. Long live the brand name NATIONAL ! There is no real reason why you could not still serve us well. LeW