Supermarket chain operator Aeon to enter rice-producing business
Thursday 15th May, 07:00 AM JST
TOKYO —
Supermarket operator Aeon said Wednesday it will release its first set of low-priced, private-brand home electronics goods co-developed with Sanyo Electric Co on May 27.
The Topvalu-brand electronics products will appear on the shelves of such outlets as Jusco, Saty and Daiei supermarkets.
The new products include rechargeable batteries, to be sold at 680 yen for two AA batteries, and a package of a recharger and two batteries, priced at 1,780 yen, as well as electric hot plates at 8,980 yen, clothes irons at 5,980 yen, and hair driers for 4,980 yen.
Aeon plans to launch a second series in September, including rice cookers and vacuum cleaners.
Aeon and Sanyo have tried to improve their products by listening to the opinions of homemakers and other customers. For instance, the product life of the rechargeable batteries has been made far longer than those of existing products.
JCN
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3 Comments
GrouchyGaijin at 09:40 PM JST - 15th May
If you see the "M.I.C." logo on the bottom, beware of electrical fires!
presto345 at 06:38 PM JST - 16th May
Maybe I am thick, but I don't get it. Rice-producing business????
rajakumar at 12:04 AM JST - 20th May
Aeon/Sanyo way to go with Topvalu brand electronic products.
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