Thursday February 16, 2012

Agriculture minister, celebrities promote Japanese food in Tokyo

Agriculture minister, celebrities promote Japanese food in Tokyo
From left: TV sports presenter Masami Tanaka, Ricako, Agriculture Minister Shigeru Ishiba, and TV sports presenter Miyu Yamamoto.

TOKYO —

Shigeru Ishiba, minister of agriculture, and two celebrities took part in a campaign this week to promote Japanese food and domestic agriculture as part of “EAT JAPAN in Tokyo Marunouchi” campaign which will be held through Sunday.

TV sports presenter Masami Tanaka, celebrity Ricako, and TV sports presenter Miyu Yamamoto took part in the talk show and dining event. Ricako, 42, said, “I joined the campaign because I want children to eat healthy and tasty Japanese food.”

Ishiba also said that Japan needs to raise its food self-sufficiency rate.

  • 0

    fatloser

    I don't understand this at all...not at all. Those to on the left-black and white are slender and appear to be female,but who knows these days !!!!!!! The one on the left looks like a sterotypical Burgomaster!! Are they all eatn't the same burgoo or feeding from the same trough??? She looks like she's on the William Shatner diet....HONK-HONK!!!!!!!!! If the Diet stopped watching tv and sleeping during their name calling sessions they might change some laws that make it easier or cheaper to produce more food in Japan. Or encourage some companies to buy farms in China nad import Japanese dirt,air, bugs, workeres ect.......

  • 0

    blvtzpk

    Best eatists.

    Rally round the flag, boys & girls, rally round the flag...

  • 0

    NuckinFutz

    There's nothing wrong with a girl who's got a little meat on her bones! The two on the left look like stick figures. At least Miyu has some curves in the right places!

    Healthy and tasty? That's asking for alot especially when you add made-in-Japan to the requirements. I notice that the word SAFE wasn't mentioned ???

  • 0

    Lieutenant

    EAT JAPAN in Tokyo Marunouchi

    A showcase for Chinese FDI.

  • 0

    outofmydepth

    yeah, i am not sure they want to go into the safety thing - what with the chicken mislabeling, the croque mislabeling, the beef mislabeling, and the scandals with the milk and cheese, etc. etc. etc.

  • 0

    franz75

    nothing better than whale sushis!

  • 0

    Pukey2

    What better way to promote things like Nissin cup noodles, say.

  • 0

    Lieutenant

    What better way to promote things like Nissin cup noodles, say.

    Would that qualify as healthy and tasty Japanese food? Or would that be in the affordable Japanese food category?

  • 0

    Samuraiiki

    From defense to agriculture? What is this celebrity mania all about? Somebody starts squeeking on TV with a helium voice and are considered a celebrity? Nonsense.

  • 0

    ptolemy

    Tokyo Marunouchi, aren't there alot of foreign restaurants in this part of town? I wonder if they have the cheeleaders there yelling, "Ok, evlee ones, lets fun time Japan foods!"

  • 0

    30061015

    "I joined the campaign because I want children to eat healthy and tasty Japanese food.”

    Children? This is Japan. What children?

  • 0

    some14some

    Healthy and tasty? That's asking for alot especially when you add made-in-Japan to the requirements. I notice that the word SAFE wasn't mentioned ???

    How can they talk about safety when Ag. Ministry sold tons of contaminated rice to food dealers for as cheap as Y3-10 per kilogram.

  • 0

    natosucks

    i read about the Agriculture minister, and they said he won a lots of money when "help" to keep secrets...

  • 0

    outofmydepth

    mmmmm- tainted rice anyone???

  • 0

    Smythe

    I am totally ignorant of farming in Japan, but as an ex-fruit orchardist I do hope that Japanese farmers make a adecent income & can stay in business for they are up against weather, droughts, costs of any equipment to possibly costs of hiring assistance & so much more.

    Farming is so diffent to a normal worker hired by some business manager.

  • 0

    Smythe

    Sorry, but I forgot to mention that some countries in Europe, France for instance, pay to keep their farmers in business. Doubt if Japanese farmers are paid as so mentioned.

  • 0

    franz75

    Smythe: don't worry, they get load of subventions

  • 0

    Sammi33

    Children ARE eating Japanese food. I work at kindergartens and I see it every day in their bentos. White rice, a few pieces of some chicken, pork, or fish that's deep fried in batter, a few meatballs or sausages, a piece of omelet, and a spoonful of some mayonnaise laden "salad", a slice of something pickled, and for dessert a small wedge of apple with the skin peeled off. And a few hours after they eat they might eat some cakes or cookies made with some Japanese pumpkin or sweet potato. Very healthy indeed! I would like some healthy Japanese food too. But all I see around me is gyu-don, katsu-don, yakisoba, sushi, udon, etc. Where's the tofu? The brown rice? The grilled fish? The seaweed salad with light dressing? Most of the Japanese food in the conbinis and restaurants (and family restaurants) is starches, fried foods, not enough vegetables and not what I consider healthy. I've found healthier food back in America, because most restaurants do offer vegetarian/low fat/low cal alternatives, but I've never seen that in Japan.

  • 0

    thepro

    Too many chemicals for me. I hate to see the effects on Japanese people within the next 50 years with all these dodgy companies out there.

  • 0

    outofmydepth

    i dont think i will when you put all the news together from i dont know how long ago. today ito ham....tomorrow???????

  • 0

    30061015

    I worked at a Japanese kindergarten in th 80's and the bentos back then did not rely on all the frozen breaded deep fried globs for the microwave.

    I think japan is starting to wake up. Promoting domesticly produced food is ultimateluy wise. Why pay someone else 1000's of miles away for frozen fried globs when you can grow better and healthier food at home?

    As distribution of high calorie processed foods is automated and corporate farming is driven by our malignant consumer culture, hydrocarbon humans spend a disproportionate amount of time consuming calories rather than burning them (especially in SUV fast food America.) Our leisure society, founded on immediate gratification and convenience, now has more time than ever to indulge its naturally selected affinity for a wide variety of surplus sugars and microwavable fats. We are all slowly being poisoned by our dependency on the system. Its way past time to get back to the garden.

  • 0

    borscht

    Its way past time to get back to the garden.

    True, true, true. All we need now are a few people willing to do all the hard work for very little pay while the rest of us surf the net looking for forums.

  • 0

    pointofview

    The healthiest thing about Japanese food is the amount of vegetables consumed. Unfortunately, Im not very interested in eating konyaku, every kind of fish known to man and chikuwa. Sorry, but this isnt food to me... There is lots of healthy and tasty food in this world to eat not just Japanese food. I think a large number of people are becoming more interested in other ethnic foods which is good.

  • 0

    boobug

    So whats to promote ? Fujiya cakes ? MeatHope ? Mikasa Foods ? Itoham ? The list goes on.

    "Ricako, 42, said, “I joined the campaign because I want children to eat healthy and tasty Japanese food.”

    Like Instant noodles, 500 yen chemical laced bentos, or Japanese style curry rice ? Those are what the Japanese eat today ! Oh yeh, and of course McDonalds ! Don't believe me ? Check the sales figures !

  • 0

    frontandcentre

    Just another effort to try and support giving more of our tax Yen to farmers across the country to subside ludicrously inefficient farming practices on uneconomically small farms, and then still important by far the majority of Japan's food from the U.S., South America, China and other parts of Asia.

    You have to wonder...

  • 0

    sf2k

    it's more interesting to note that most of the fish Japanese eat come from far reaches of the world and the Mediterranean and not Japan. This is a food source in massive decline. So yeah, Japan better support local food, because it's not going to be fish. Where do you think the tuna came from?

    love japanese food, wish I ate more of it. It was always filling and not heavy. I also hope they continue their stand against GMO?

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