Model Jun Hasegawa introduces FILA sports brand

Wednesday 06th August, 05:17 PM JST

TOKYO —

Model Jun Hasegawa, 22, this week introduced the 2009 lineup of new items for sports brand FILA in Tokyo. Hasegawa was also named as image character for the brand, the company said.

Hasegawa said, “This is really comfortable sportswear and they combine well with ordinary clothes.”

The company is targeting women in their 20s and 30s who are interested in fashionable sportswear.

9 Comments

kinniku at 05:38 PM JST - 6th August

Is Ms. Hasegawa colour-blind by any chance? Maybe fashion-blind?

I like FILA though.
ExPrinceska at 08:24 PM JST - 6th August

that is what in Japan is called kawaii - bad color combination.
ExPrinceska at 08:24 PM JST - 6th August

that is what in Japan is called kawaii - bad color combination.
kinniku at 08:25 PM JST - 6th August

I think you spelled that wrong, ExPrinceska. It is spelled "kowai" ;-)
kimigano at 02:39 AM JST - 7th August

It's ok to dress like a Serb warlord?
rjd_jr at 08:32 AM JST - 7th August

Let's not be too hard on Miss Hasegawa. She's only modeling and endorsing these clothing. Nothing in the article says she personally designed this particular brand or chose to wear it.
rajakumar at 08:34 AM JST - 7th August

Jun Hasegawa making dollars with FILA sports brand.
Altria at 09:36 AM JST - 7th August

Another fila article from JT
DenshaDeGO at 11:51 AM JST - 7th August

Those are ... interesting ... shoes