Domino’s Pizza launches fleet of special Hatsune Miku delivery bikes
Domino’s Pizza Japan had teamed up with blue haired pop star Hatsune Miku to produce a line of Miku-themed delivery bikes, or “itabaiku.“
Taking to the streets of Tokyo all through the campaign, these brightly-colored three wheelers will be used to deliver piping hot pies to all of Domino’s customers.
Itabaiku – coming from the combination of “itai” (painful) and “baiku” (bike) — is a subgenre of “itasha,” cars decorated with anime or video game character designs to the point that they’re painful for anyone other than diehard fans to look at
Source: ハムスター速報 /Domino’s JP