food

Japanese burger chain’s latest sandwich doesn’t actually have a patty

3 Comments
By Philip Kendall, RocketNews24

It’s not unheard of for customers at fast food restaurants to discover that the burger they ordered is either missing one of its ingredients or contains something that they asked to be left out. It’s quite another issue entirely, however, to receive a burger that’s missing its patty and for that order to still be technically correct.

But that’s exactly what Japanese hamburger chain Lotteria has done with its latest creation. Say hello the “No-Shrimp Burger” -- a shrimp burger without the shrimp.

Costing 210 yen each, the “Ebi Nashi Baagaa” (literally “no-shrimp burger”) is little more than a pair of hamburger buns with some lettuce and tartar sauce slipped in between. You might think that no one would pay good money for a half-finished burger, but Japan’s Twitter users, clearly intrigued by the concept of such an unfeasibly daft menu item, have been snapping it up.

But why on earth did Lotteria start serving up burgers without a proper filling?

“The shrimp has disappeared from our shrimp burger!?” exclaims the bold red text on Lotteria’s official promo poster for the Ebi-Nashi Burger. Beneath an image of the decidedly lonely-looking creation, meanwhile, is the message “Even without the shrimp it’s delicious” in a small speech bubble.

This is of course all just a clever little stunt on the fast food chain’s part, with a new Ebi (-included!) Burger apparently arriving sometime soon. It’s kind of nuts, but then what did we expect from the burger chain that gave us the 30-patty Tower Burger? You have to admit, this promo has got people talking, and more power to Lotteria if people are actually buying this thing.

Source: Lotteria

Read more stories from RocketNews24. -- Lotteria’s new Twin Burger is not to be confused with a double burger -- We try the new 1,500-yen Kobe beef burger from Lotteria -- We try Lotteria’s new shrimp burger with unique crust, end up seriously impressed

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3 Comments
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This is not the first burger place to do it. Down at Enoshima, there is "Shonan Burger" There is not one item on the menu that has a burger between the buns. Place is always packed.

0 ( +0 / -0 )

Silly burgers.

0 ( +0 / -0 )

Blasphemy! Call it something else, not a burger or "baagaa".

-2 ( +0 / -2 )

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