As part of a promotional campaign for the launch of its new ReFLEX language learning software, Rosetta Stone is opening a special limited-time-only cafe in a Shinjuku book store, giving customers the chance to use their English, and doling out free cups of coffee to those who can.
For just two days next week, visitors to Shinjuku’s Kinokuniya Shoten will be able to try out their English for free when the mock cafe opens its doors on the first floor of the store.
The Rosetta Stone Language Cafe is staffed entirely by native English speakers, meaning that Japanese hoping to grab a free cup of joe will be forced to steel their nerves and bust out their best English. And if they can’t? Well, it just so happens that a certain company has a new language learning program to help with that.
Visitors to the cafe will also be able to try out the company’s new ReFLEX software, which – with its focus on real-life scenarios and audio-visual cues – will come as quite a surprise to many Japanese whose English language education is heavily grammar-focused.
The company is hoping that this year’s language cafe will be as big a success as it was during a similar promotional event held last year, which saw long lines of people waiting their turn from the moment the doors opened. Whether they were there for the chance to practice their English or just for the free coffee, we’re still not sure…
The Rosetta Stone ReFLEX Language Cafe will be open from 1 ~ 7 p.m., Saturday Nov 24 and Sunday Nov 25.
Source: My Navi News
© RocketNews24
15 Comments
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yyj72
What a fun idea!
gogogo
Can I roll up as a native english speaker and get free coffee?
gogogo
Would be nice to tell us which days this is happening, but since there is a photo I'm assuming at least 1 day is completed?
yabits
Looks like 11/24 and 25 according to the article.
I may just check this out. I need to get some Japanese books.
philly1
Yes, but will they have to order coffee? Or will they get away with kohi? On par with ordering a building in Japanese when you want a beer.
gogogo
JT likes to update the articles without telling anyone and making early commenters (your most loyal users) look like they can't read :)
Moderator
The article was not updated. The dates were in the story from the very beginning.
malfupete
Is this "Japanese Only"? Debito would have a fit
Frungy
I'm amused that the sign is in English. Surely anyone competent enough to order a cup of java in English can probably read a simple line like, "Order your coffee in English and it is FREE!".
Brandon A English
Kohi ga onegaishimasu!
JA_Cruise
gotta practice, "gimme some of that coffee java man!"
Nessie
NO COFFEE FOR YOU!
T-Mack
Wow! .......This gives me a great idea......I like it!
T-Mack
The entire office will learn to speak Japanese, whoever speaks to me in Japanese will get a raise and go with me to Japan, as a bonus...
all4faj
There was an English school in Esaka in the early 90's which had a coffee shop on the first floor with young native English speakers working as waiters , it was open to anyone , but was originally planned so that the students could practise their English. It wasn't free though, but was still a good idea.