Mobile 'purikura' comes to your phone with new face-slimming lens

Beauty ideals can be strange things. In Japan, the concept of "hattoshin," a perfect 1:8 head-to-body ratio and the idealisation of "kogao," or small face, reign supreme.

This obsession with creating a slim face has brought about some weird and wacky contraptions. If you don’t have time to stick to a routine that includes face rollers, cheek-lifting masks and facial exercises, there’s now a quick fix at hand: a lens that slips over your phone camera to give you that "kogao" look.

Available from online store Thanko, for 2,480 yen, the face-slimming selfie lens comes in a three-item set which also includes one macro and one wide-angle lens.

The macro lens lets you zoom in really tight on small subjects, while the wide-angle lens takes in 30 percent more of your surroundings, making it like a built-in selfie stick for your phone.

What’s really got everyone talking is the lens with the coveted face-slimming technology that’s said to make your head appear 20 percent smaller. To use, simply clip the lens over your existing phone lens, then smile and say cheese.

The lens can be fitted over the front and rear cameras, allowing you to slim your full-body shots and make you appear taller as well.

Compatible with iPhones, smartphones, and tablets, the set comes complete with lens covers and a carry pouch for all your body-transforming needs. To check out the result of the face-slimming lens, take a look at the before-and-after photos below. It’s cheaper than a face-lift, but really, is it worth it?

Source: Thanko

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