Sales pitch

Sales pitch

The 109 department stores are using this poster (seen here advertising the Machida store) to entice shoppers with their year-end and New Year sales.

  • -4

    some14some

    Impressive picture regardless of it's impact on business motives.

  • -6

    CVHuan

    She is skinny. I can already see bones of her legs and shoulders...

  • -2

    Yubaru

    She is young, attractive, and young, which I am sure is appealing to many Japanese consumers, both male and female, with an emphasis on the males.

    Way too young for my likes, I also prefer a little meat on the bones.

  • 1

    southsakai

    Beautiful model she is. I've just wondered though why Japanese and Asians always plaster foreign models all over the covers and billboards. Much of the time on any ad, you'll see a foreign based model. I know this makes the product sell for sure since Japanese and Asians are very much attracted to these foreign models presenting the product.

    Now don't get me wrong, I appreciate the beauty of all races and people and the lady in the pic above is beautiful with lovely legs and pink shoes.

    It's just that I see so many gorgeous and beautiful Japanese woman with the natural black hair and looks here, I think they don't get a fair shake. They need to focus on that a bit more.

    Happy holidays!

  • -2

    namabiru4me

    How does this entice anyone to shop? Who is the target? I thought Japanese women like to shop more than their male counterparts...

    My guess is that some genius male marketing guru thought this up, certainly not a women.

  • -2

    tmarie

    Too young, too skinny.

  • 2

    Jessica Marie Sato

    CVHuanDEC. 27, 2011 - 07:05AM JST She is skinny. I can already see bones of her legs and shoulders...

    Honey, she's not skinny. She's photoshopped.

  • 2

    ebisen

    Her legs are definitely photoshopped to look longer (and a horribly bad job as well) - the area above her right knee looks like made of wood, with too much of the round curves cut away... They should not allow their interns do the photoshop job - the person editing this photograph seems like he/she never saw a real woman's leg...

  • 0

    Harry_Gatto

    Ah, white stockings - natsukashii.

  • 1

    tkoind2

    She's far to skinny and looks pissed off. Why would that be inviting? I could think of a thousand other images that would be far more inviting.

  • 2

    JapanGal

    I am a photoshop pro. Her far leg really got messed up. Going to send this image to messed up photoshop.com

  • 0

    アメリ フセイン

    Using sex to sell how novel of them.

  • 4

    calm down

    well,why didnt they do a job on her breasts ? my grannie's don't sag that low..

  • -4

    realdoll

    Funny how they use a white model, rather than a Japanese.

  • 0

    Bettingurlife

    Being in Japan I would much rather see a Japanese girl on that poster. Japan, just as many countries, has an abundance of beautiful women - it's a pity that they aren't used more in advertising far more often.

  • -1

    Serrano

    I like her expression.

  • 1

    gogogo

    Whats up with the legs? they are super massive! Looks like a horse?

    Imagine if she stood up with those legs she wouldn't fit on a Japanese train

  • -2

    Serrano

    I wouldn't say her legs are super massive. I would say they are long!

  • 2

    MaboDofuIsSpicy

    Looks like they used the puppet effect on the legs from photoshop cs5, but did not follow the tutorial correctly.

    The eraser tool did a number on her right leg. I wonder why they did not use the quick select tool and Q Mask.

    And her legs are floating in the air. I definitely want to hire this ad company. They are pros.

  • 0

    ebisen

    It is really depressing that somebody got paid big time (judging by the poster's size) for this half-a$$ed job... I'm sure I can do better...

  • 0

    anglootaku

    Meh looks like a boy

  • 0

    smithinjapan

    I WAS going to say it's an impressive ad, though I don't agree with nor like the content (visually it's quite stunning at first glance, young lady aside), until I saw the 'photoshop' contents and looked a little more carefully. At second glance I thought it might be the backlighting that made her legs look a bit odd, but with the right leg there's no mistaking someone screwed it up. Now that's ALL I can see.

    Anyway, I'm not sure what the message is. Maybe, "Let's pole dance in 2012. A Happy New Year!"?

  • 0

    MaboDofuIsSpicy

    They should have removed the right red pump, and blended the knees together and it would have been a really big hit.

  • 0

    oberst

    take the pic from a different angle would have been nicer..........

  • 0

    LH10

    awww, why couldn't she be Japanese?!

  • -1

    smithinjapan

    Is the hat bolted to her head?

  • 0

    Elvensilvan

    Is the hat bolted to her head?

    No, the hat's a part of the building ... the girl's and the camera's positions are just great that it looks like the hat's on the girl's head @.@

    I think this is the cultural difference part ... foreigners appreciate Japanese beauty, and the Japanese prefers to use blondes.

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