XYLITOL in Kibo › Japan Today: Japan News and Discussion

IMAGE FROM JAXA

Thursday 09th October, 09:19 AM JST

Kibo, Japan’s experiment module about the space station, has been used for a TV commercial for Lotte Corp’s chewing gum XYLITOL. The Japan Aerospace Exploration Agency (JAXA) has called for commercial use of Kibo since last November. The project was titled “Lotte XYLITOL Mission.”

Latest 15 of 17 Total Comments Show All

Sarge at 12:28 PM JST - 9th October

I agree with rjd jr.
ProfessorJ at 12:33 PM JST - 9th October

I disagree with Sarge but agree with the professor.
Spidey at 01:10 PM JST - 9th October

Who decorates these space stations anyways!? I mean pllllease. I little bit of fuschia here, a little bit of lemony yellow there would go a long way. Time to bring in the Fab 5.

S
thepro at 01:11 PM JST - 9th October

Gum, floating. Wow, amazing stuff here.
USNinJapan2 at 01:53 PM JST - 9th October

What I'd like to know is how much Lotte paid to have their product launched into orbit and to use the ISS for commercial purposes...
Benstar at 02:03 PM JST - 9th October

More importantly, was there any chewing gum in the container?
rjd_jr at 02:22 PM JST - 9th October

Come on don't be so negative. What other commercial features a product floating through space in real time, without special effects. Don't be ashamed to admit that this is a very cool product placement ad.
some14some at 02:25 PM JST - 9th October

May be something 'creative' for money making, but it looks more like a 'tin-laundry' or airplane passing through 'turbulence.'
ProfessorJ at 02:55 PM JST - 9th October

The project was titled “Lotte XYLITOL Mission.”

Now that's creative.

has called for commercial use of Kibo since last November.

Ah it's all becoming very clear now. As clear and fresh as the chewing gum we (the government) like and recommend, XYLITOL. If you consume this product, you too can fly into space, if you were ever down-to-earth to start with.
Nessie at 03:39 PM JST - 9th October

The word is Xylitol. XYLITOL is a trademark.

From the planet Xylitol in the galaxy Aspertame.
ProfessorJ at 04:00 PM JST - 9th October

XYLITOL is a trademark.

It sure is. And the product of which is what this thread and picture of the day is about. But thanks for your efforts to derail it into another dimension. Let me know how it was when you get back.
Sarge at 04:02 PM JST - 9th October

"chewing gum"

Whenever I see people chewing gum, I think of cows for some reason...
Sarge at 04:10 PM JST - 9th October

"chewing gum"

When I was a kid, I used to be jealous of other kids blowing bubbles with their gum because I couldn't do it. I finally blew my first bubble with a piece of Bazooka bubblegum when I was maybe 11... I haven't chewed gum in years...

"XYLITOL"

Does that taste anything like Bazooka bubblegum?
flammenwerfer at 06:27 PM JST - 9th October

From the planet Xylitol in the galaxy Aspertame

actually xylitol is the only trustworthy one, I am glad Japan uses the stuff rather than aspartame, which has a cloud over its safety. The USA etc all love the supersweet taste,so they stick with it rather than xylitol.

shame though XYLITOL is a rubbish gum, why couldn't have 'Clorets' made the ad ;)

FWIW I think it's a great idea for an ad, sure "Fake space" ads have been around for ages, but a genuine space ad - thats something different.
BlackFlag at 09:39 PM JST - 9th October

people in advertsising/marketing are so clever, where do they get all their wacky ideas?