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Consumers used to have low expectations for coffee served at fast food restaurants, while the restaurants themselves hadn't positioned themselves as coffee shops.
Tuesday 15th April, 03:00 AM JST
Coffee expert Tetsuji Kawarabayashi from Ajinomoto General Foods Inc, on why McDonald’s topped a survey on consumers’ favorite coffee based on aroma, bitterness and price. (Mainichi Daily News)
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1 Comments
smartacus at 08:33 AM JST - 15th April
Segafredo is still my favorite for coffee. I have never tried the coffee at McDonald's. It never occurs to me to go there for a cup of coffee anyway.
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