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What the subscribers read has an impact on a book’s ranking, and other readers who see the rankings are motivated to buy highly ranked books.

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An Amazon Japan spokesperson, after the company launched Kindle Unlimited, an all-you-can-read digital book service, giving subscribers access to more than 120,000 Japanese books and more than 1.2 million foreign books for a monthly fee of 980 yen. (Yomiuri Shimbun)

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