AKB48 members Tomomi Itano, 21, and Mariko Shinoda, 26, appeared in more commercials endorsing products this year than any other celebrity.
According to Nihon Monitor, Japan’s oldest broadcast monitoring company, both women promoted products for 20 companies each in 2012. Of the 13 “top ranking” members of AKB48, nine appeared in Nihon Monitor’s list.
Last year’s No. 1, AKB48 member Yuko Oshima, 24, appeared in ads for 19 different companies this year. Minami Takahashi, 21, also of AKB48, advertised for 18 companies, while Team B member Haruna Kojima, 24, and HKT48 member Rino Sashihara, 20, each hawked products for 16 companies.
Although AKB48 members dominated the top 10, faces from Oscar Promotion Co were also ubiquitous this year. Actress Aya Ueto, 27, recommended products from 17 companies, while actress, model and singer Emi Takei was used in ads for 14 different companies.