An entry-level version of the digital single-lens reflex camera – the PENTAX K-50 – will be released by Pentax Ricoh Imaging on July 5.
This is an affordable, accessible model with an estimated retail price for the body of only 75,000 yen.
The body is water-resistant, dust-resistant, and is equipped with cold-resistance performance to -10℃, making it suitable for outdoor photography in rainy days.
The imaging element is 16,280,000 pixels, APS-C size CMOS sensor, with sensitivity to ISO 51200.
In addition, besides the AA battery which is attached to the main body, a special lithium-ion battery can also be used for the camera (sold separately with a battery charger).
The camera can be ordered in any one of a choice of 20 colors for the body part and 6 colors for the grip, (up to 117 different color combinations) through “the color order service.”